The term "Internet Marketing" may bring to mind affiliate marketing, or an ecommerce store, even eBay. However, one of the best types of online businesses to start is one where you sell services. In many cases, it is extremely easy to take a service business that is currently offered "offline" and make money with it on the Internet. And, unlike online businesses that are built around selling products, service oriented businesses usually involve very low low overheads.
Particularly if you already sell services offline, you may find that there is a ready market for your talents online. With the rise of various freelance websites – where service providers can bid for tasks or projects – it is very easy to find work on the Net.
There are many types of services that businesses look for online. They range from graphic design, to computer programming, to business consulting! For example, if you are good at graphics or web design, you will find steady demand for your services. While you may find a high degree of competition for work from other graphic and web designers too, but if you are able to consistently deliver good quality at a good price, you are likely to find a regular stream of customers.
Also, do not forget that you can offer more than one type of service. Your skill set may lend itself to providing a range of solutions. If you are someone with good graphics skills, you do not need to confine your services to creating and selling graphics to customers. You can also create and sell logos and online banner ads. Similarly, if you are a writer by trade, you have the scope to get paid for everything from writing articles, to posting in forums, to adding comments in blogs.
Even though the freelance sites like Elance and Rentacoder are a boon for service providers, it's a good idea to have your own website. For example, you might wish to become a regular in a forum frequented by members of your target market. Over time, you may be able to develop a reputation for being the "go to" person for the given service you provide.
It should go without saying that you should aim to have as professional as possible when it comes to delivering your services. Never over-promise and under-deliver (do the opposite!), Keep to deadlines, and always be courteous. This, on top of delivering a quality service, will almost guarantee ungoing demand for what you can offer.
If you decide to sell services online, you can still use many of the same tools and strategies used for "traditional" Internet marketing and affiliate marketing [http://www.improveyourinternetmarketing.com/category/tools/] use. Use these methods to attract visitors to your site using various Internet marketing methods.