The web is full of advice to get your online business going, but what real life examples are there of successful online businesses? A lot of you might be sceptical if all you’re finding is the advice from some semi-anonymous guru, so let’s find some people who got to work and made their online business a successful way of life. I think these examples will surprise you.
Catherine Keane is 23 years old, and the only employee of HungryPod. After a technologically-challenged friend offered her money to transfer a record collection onto their iPod, Catherine decided to offer the service at $1.50 per CD. There were lots more people out there who wanted the service: she is now making over $100.000 a year and offering her advice as a music consultant, recommending other artists based on somebody’s music library. She says: “The reason I chose this is because it’s been fun. I don’t have any regrets, even if tomorrow it tanked.”
Art of Manliness
Brett and Kate McKay are a couple who, in addition to their day jobs, ran a site called The Art of Manliness which had just one objective: bringing manliness back into vogue. Their content was so fun and interesting, that their visits started sky-rocketing. Soon they were selling personalized products, getting sponsored by big companies such as Gillette and opening up extra sections on their site, such as a forum. Now, both Brett and Kate have been able to quit their day jobs and have recently had a baby.
Successful businesses can start for any number of reasons. One of my favorite stories comes from the Amazing Butterflies site. This website was created by José Muñiz, who won a bet he made with a friend. The bet? That he couldn’t make a living selling butterflies. Now, José Muñiz’s website makes $1 million a year, although he says he still hasn’t gotten the $100 he bet with his friend.
Hot Sauce Blog
Nick Lindauer makes over $200000 every year blogging about his passion: hot sauces. He also sells sauces online, a venture which went from a slow affair carried out at home to a full-fledged business. He posts any kind of information on hot sauces you can think of, from reviews on sauces to news items related to hot sauce (such as the recent tragedy by which a chef died after eating a super hot chili for a bet).
From the stories of a successful online business, there’s lots of lessons to be learnt, but I chose these ones in particular to highlight one idea I think is completely essential: it’s not so much about what idea you have, the important thing is that you love it and you’re the best at it there is.