As well as being clinical tools, vital to providing effective and efficient care, health records are also legal documents used to establish who did what, when they did it and to who. As a hospital, Guys & St. Thomas NHS Foundation Trust (GSTT) are governed by common law, the Data Protection Act and the Human Rights Act, and failure to adhere to their duties can have a huge implication to the Trust.
The Information Governance Team (IG) at GSTT had some dry, but nonetheless extremely important information to get into their people’s heads. The challenge was to create a video which was interesting and engaging but which emphasised the importance of the content and provided some practical advice that people would remember and take on board.
On the back of the success of a previous film for IG, ‘Sliding Wards’, the team approached Fudge Animation with the task of creating an infographic style video which would help the team to achieve their objectives of transforming staff’s attitude towards health records and, ultimately, their behaviour.